Huggies Presents: Hugs Delivered

We asked expectant parents to tell us who they wished could be at the birth of their child for a chance to have that wish come true. For every story submitted, Huggies shared diaper samples—getting our diapers into future customers’ homes even before baby was born. 40 percent of expectant parents that visit Baby Center, shared their story with us and downloaded a Huggies coupon for a free sample packet.